Primetime, all the time
Engaging 1.4 billion users across top trending mobile destinations to deliver Today's Premium

3,000 apps join us every month.
When they trend, you trend.

Welcome to Today’s Premium,
where consumer attention lives.

In a fragmented landscape, we’re connecting brands to the top trending mobile environments where consumers are actively choosing to spend their time every single day.

We curate the most popular mobile environments & deliver high-quality, impactful brand experiences at scale.

Advantages of
direct integration

Our technology is integrated with more top ranking publishers, delivering superior audience insights.

Primetime
in real-time

With 1B+ monthly users, we reach TV-sized audiences every day across the popular mobile properties.

Highest quality
ad experiences

From Instant-Play™ HD Video to innovative Rich Media, our proprietary ad formats captivate consumers.

Mobile First Insights

Take a deep dive into Today's Premium

Session times matter
Users in Opera’s top 100 apps are spending about 30 minutes in each app per day, with an average session length of 8.5 minutes.
Games & Entertainment = where the heat is
Gaming & Entertainment are key categories to drive TV-sized reach, long session times & high engagement.
In-app rules supreme
Though impression volume on mobile apps & mobile web is comparable, apps generate more than 2X the engagement.

GET THE MOBILE INSIGHTS REPORT

By clicking below you agree to be added to the Mobile First Insights Report Newsletter. We promise not to spam your inbox!